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Penhaligons – Perfume displays

Penhaligons – Perfume displays

Hello Flamingo worked alongside the Marketing team at Penhaligons to create a concept, design and manufacture of a re-usable Product Display unit. Working with the team, Hello Flamingo developed the initial ideas with mood boards and material suggestions. The process went through 5 concepts and prototypes to create the final product. The client wanted a display unit, that fitted with the stores feel, with a high end finish, also with the opportunity to re-use over multiple launches.

The units were made with solid sapele wood and lacquered with a gloss finish. The unit has a small drawer at the front for samples and tester cards, which is in lined with eau De Nil Felt. The images can be changed for various campaigns in a discreet opening underneath.

The initial order of 25 units, was dispatched for the launch of the Ostara fragrance spring 2015 and a further 50 units have since been manufactured and dispatched globally.