Missguided – Bluewater Store
Hello Flamingo were really happy to be asked to continue their collaboration with the creative team of Missguided and create bespoke props for their new store opening in Bluewater Shopping Centre, Kent. Props included, a giant banana, mermaid’s tails fitted to mannequins and bespoke branded flags for a mannequin army.
All designs and concepts were brought to us by Treasure Evans, Missguided’s Retail Visual Manager.
The 4.2m long banana was hand carved from polystyrene and fibre-glassed by the Hello Flamingo in-house team. The top of the banana was covered, by hand, in 38,000 individual mirror tiles! The inside of the peel was flocked in a realistic off-white flock and the outside of the banana was sprayed yellow.
In-store the banana sits on its own stage, and with a steel armature inside the banana it has strength and rigidity making it safe to be climbed on by customers in the store for photo opportunities!
Mermaid tails were hand sculpted and moulded by the in-house team. Individual clay shells were made to create a mould, then silicone casts were taken. The tails were hand painted and look stunning. The tails were made to fit the bottom of a mannequin perfectly, making them look like real mermaids!
12 large flags were made for an army of mannequins to hold in the store. Made from pale pink satin with the slogan #babesofmissguided. The flags had their edges wired to keep them flying at all times.