Joules – Christmas WindowsHello flamingo were very excited to be part of Joules Christmas window and in store displays, launched in October 2015. The design concepts from Joules were a twist on a Christmas tree, creating the shape with floating shelves in a fantastic neon yellow for their windows, both a visual merchandisers dream, as they can be filled with wonderful product.
For the UK roll out of 83 stores, there was a whopping 450 floating neon shelves built and 570 white panels for the A Frame tree. We have calculated that we cut almost 4 miles of MDF to build the shelves and painted 1 square mile so it was quite a large project. Our workshop in Brighton carried out the prop manufacture, packing and collating for the dispatch.
The window displays look great and we especially loved the neon yellow!